Discord has officially rolled out its new Server Tags feature to a wider audience—but instead of being a welcomed addition, it’s drawing backlash from server owners and communities alike. The reason? The feature demands extra server boosts and doesn’t count toward your existing boost level. Here’s what’s going on—and why many are calling it a “scam.”
What Are Server Tags?
The new Server Tags feature allows servers to label themselves with relevant tags—like “Survival Games,” “Anime,” or “Music”—to make them more discoverable and categorized. On the surface, it seems like a smart addition for community building.
But the catch is hiding in the fine print: Tags require an additional boost count separate from your normal boost level.
Tags Don’t Count Toward Your Server’s Boost Total
To unlock Server Tags, you’ll need to assign extra boosts specifically for this feature—and those boosts don’t contribute to your current server level (1, 2, or 3). That means if you’ve worked hard to maintain Level 3, these tag-related boosts do nothing for your existing perks.
In short: you’re paying more for less.
A Monetization Move Disguised as a Community Feature?
This new model has upset many server owners, who argue that Discord is double-dipping by separating boosts into “perks” and “extras.” While most expected Server Tags to be rolled into existing levels—especially for well-established servers—Discord has made it clear that it’s a separate feature locked behind new requirements.
For community-run servers that rely on loyal members for support, this feels like a slap in the face. Why should tags be locked behind even more financial hurdles?
Community Reaction: “A Blyat Scam”
Across forums, social media, and within our own community, reactions are pouring in—most of them angry or disappointed. Users are calling it greedy, tone-deaf, and exploitative.
“Getting this new feature means it costs you more boosts, and it doesn’t even count toward your boost level. It’s a blyat scam.”
Final Thoughts
Discord’s latest decision highlights a troubling trend: locking previously free or expected features behind paywalls. Server Tags had the potential to improve discoverability and community growth—but instead, it’s become another layer in an increasingly bloated monetization system.
Unless Discord reconsiders how it handles boosts and features, more server owners may choose to disengage from premium systems altogether—and that’s a risk the platform can’t afford to take.
